NATURE'S BABY ORGANICS: I DEVELOPED THIS PRODUCT BECAUSE I COULDN'T IMAGINE PUTTING CHEMICALS ON MY BABIES DELICATE HAIR AND SKIN. MY WHOLE FAMILY ADORES NATURE'S BABY AND I KNOW YOURS WILL TOO." ADENA NEVER FIGURED SHE'D BE LOOKING UP CHEMICAL COMPOUNDS ON THE INTERNET, BUT THAT'S EXACTLY WHAT SHE DID WHEN HER ONE-YEAR-OLD DAUGHTER BROKE OUT IN A MYSTERIOUS RASH ALL OVER HER BODY. AFTER TRYING FOR DAYS TO FIND THE CAUSE OF HER BLOTCHY AND INFLAMED SKIN, ADENA SAT DOWN AT THE COMPUTER WITH AN ARMFUL OF PRODUCTS. EVERYTHING FROM SHAMPOO AND CONDITIONER TO SUNSCREEN AND BABY LOTION. THOUGH SHE COULDN'T EVEN PRONOUNCE SOME OF THE INGREDIENTS ON THE LABELS, ADENA RESEARCHED EACH AND EVERY ITEM SHE REGULARLY PUT ON HER DAUGHTER WITH INCREASING DISMAY.
