SPORTea was developed by a now well known herbist from Colorado who spent several years with his wife as his co-developer working hard and long on the combinations and permutations of various ingredients to achieve his desired results. He wanted to develop a fresh brewed, great tasting beverage that would give better-health oriented consumers an everyday beverage that they could feel good about drinking throughout their day...

1. It needed to fit their active, busy lifestyle by being easy to make and consume.
2. It needed to provide them with not only a good taste but a bit of a lift whenever they need one.
3. It needed to offer a real honest-to-goodness healthy alternative to all the sugary, caffeine loaded, artificially sweetened, and carbonated beverage choices